Strategic Advisory & Fractional Leadership
Most founders hit a wall — overwhelmed, understaffed, and moving too fast to see clearly. SWIRV brings real operator experience to the moments that define your company. We've built at billion-dollar scale. Now we build alongside you.
Every engagement is different. Tailored to your stage, your team, your pace.
When you're too close to see clearly, SWIRV brings an outside lens sharpened by real operator experience — including scaling Casamigos from startup to $1B acquisition. We help you slow down, think straight, and move decisively.
We don't hand you a deck and disappear. SWIRV steps in as a working extension of your team — building brand identity, running go-to-market strategy, producing campaigns, navigating fundraises. The work that actually moves the needle, done alongside you.
We invest in early-stage CPG, lifestyle, and/or technology companies where we genuinely believe in the founder and the vision. As hands-on or hands-off as the situation calls for.
"Story without structure doesn't scale. Structure without story doesn't sell."Kelly Irvin Swezey · Co-Founder, SWIRV Ventures
Kelly has spent 15 years building culturally resonant brands in CPG and lifestyle. She was instrumental in scaling Casamigos from an idea to a $1B acquisition — and has been building brands alongside founders ever since.
She lives in the space where brand intuition meets business reality — helping founders sharpen their story, align their teams, and turn vision into momentum.
Duncan is a serial founder, angel investor, and growth strategist with a track record of raising tens of millions and scaling early-stage companies across tech, media, and consumer.
A Notre Dame alum and Techstars veteran, he brings equal parts network and grit — with a former D1 athlete's relentless instinct for execution under pressure.
Work With Us
If you have a product, a vision, and the drive to scale — we want to hear from you. Whether you're pre-raise, post-raise, or just hitting a wall, SWIRV meets you where you are.
Connect with usWe work best with founders who have something real and are ready to move faster and smarter.
Our best engagements go deep — we're in the work with you, not above it.
We choose our partners carefully. When we're in, we're genuinely in.